Look To The Stars News: Sugar Ray Leonard

Mayor Villaraigosa To Host Fundraising Gala

Fri, 29 May 2009 12:30:00 -0000

On Friday, May 29th, the Honorable Mayor Antonio R. Villaraigosa and council member José Huizar will co-host the 3rd Annual Fundraising Gala to benefit the Boyle Heights Music and Arts Program at the Boyle Heights Technology Youth Center.

The Center, which first opened in September of 2006, is a 20,000 square foot state of the art full-time learning center, located on a corner that was once plagued by violence and drug trafficking. The center boasts a music recording studio, an accredited alternative high school, recreation areas and plans for a television studio.

The Youth Opportunity Movement of Los Angeles has partnered with the Los Angeles County of Education to operate the center and help at-risk-youth achieve their educational, employment, and personal goals by providing them with opportunities to develop skills that will help them build a viable future.

The Gala will also honor Congresswoman Lucille Roybal-Allard 34th District, Father Greg Boyle of Homeboy Industries, and Taboo of Black Eyed Peas for their notable contribution to inner city youths. Other celebrities that are expected to attend include Alfre Woodard – award winning actress, “Desperate Housewives,” Tatyana Ali – “The Fresh Prince of Bel-Air,” LisaRaye McCoy – “All Of Us”, “Beauty Shop,” Sugar Ray Leonard – Boxing Champ, and Esai Morales – “Resurrection Blvd”, “Jerricho.” For more information about the Boyle Heights Technology Youth Center, click here.

LTTS Exclusive: Hollywood Knights Slam-Dunk For Charity

Tue, 17 Mar 2009 15:30:00 -0000

Written by Delinda Lombardo

Look To The Stars’ Delinda Lombado recently got the chance to talk to the CEO of Hollywood Knights International, whose celebrity basketball team is a leader in charity fundraising.

Back in 1973, David Mirisch was way ahead of the curve. As founder of Hollywood Knights International, he is credited with being the first (or at least most important) person to pair celebrities with fundraising, producing some of the first consecutive tennis and golf charity tournaments in Hollywood.

Now headed by David’s son Michael (who took the reins as CEO in 1992), Hollywood Knights International are still going strong and its Celebrity Basketball Team has become a symbol for fundraising world-wide.

This years celebrity roster includes: Aaron Carter (House of Carters), Frankie Delgado (The Hills, Bromance, Keeping up with the Kardashians), Josh Henderson (90210, Desperate Housewives), James Kyson Lee (Heroes), James Lesure (Lipstick Jungle, Las Vegas), Cody Linley (Dancing With The Stars, Hannah Montana), Venom (American Gladiators), Wolf (American Gladiators) and Aaron Yoo (Friday the 13th, Disturbia).

Among the thousands of stars, musicians, and world-class athletes who have devoted their time and influence at Hollywood Knights International events: Frank Sinatra, Charlton Heston, Gregory Peck, Denzel Washington, Will Smith, Jessica Simpson, Ashlee Simpson, Mariska Hargitay, Coolio, David Arquette, Michael Landon, Merv Griffin, Muhammad Ali, Joe Dimaggio, Arnold Schwarzenegger, Evander Holyfield, Mark Harmon, Matthew Perry, Tara Reid, Fergie, Backstreet Boys, Woody Harrelson, Bruce Jenner, Pat Boone, Mario Lopez, Wilt Chamberlain, Gladys Knight, Sugar Ray Leonard, Olivia Newton-John, Pamela Anderson, Shaquille O’Neal, Tony Hawk, Wayne Gretzky, Jimmy Connors, Mike Tyson, Buzz Aldrin, Kevin Sorbo, Boyz II Men, Joe Mantegna and many more.

From March 16-22, the full-service celebrity events production and promotional firm will be making our troops happy during their annual USO Hawaii Tour.

Hollywood Knights International’s CEO, Michael Mirisch, along with HKI’s Director of Marketing/PR, Vicky Mirisch, were kind enough to speak to us about their USO Tour and what drives them to produce some remarkable events.

First of all, tell us more about the USO Tour?

“Our second USO tour takes place in Hawaii and consists of basketball games of celebrity players versus our US troops and will be held on Army, Air Force, and Marines bases. The games are high energy, fun antics, lots of fan interaction on the court, and of course some healthy competition between the players. There will also be autograph signings during halftime and lots of pictures taken with fans and celebrities,” explained Vicky.

I know most of your events are open to the public, is this also the case with the USO Tour?

“Unfortunately, the games are not open to the public; only military personnel and their families.”

What is the most rewarding aspect of being part of this organization?

“That’s an easy question. Raising money to help people all over the world through events that incorporate celebrities, fun, and giving back to the community. There is a feeling of incredible satisfaction after every event we produce because we know at the end of the day countless lives are going to change for the better. There is that quote from Emerson that states: “to know that even one life has breathed easier because you have lived, that is to have succeeded.” This quote hangs in our office and we read it every single day. It really sums it all up for us."

Have you seen an increase in awareness about ‘charity’ from the celebrities involved?

“The majority of the celebrities with whom we work are charitable people in general, and want to give back to the community. It’s not something you can fake,” said Michael. “Most of our events are not paid personal appearances where the stars receive a fee, so when you see a celebrity at a Hollywood Knights event, they are lending their name to the cause itself. We are so grateful to the countless celebrities that have year after year taken the time out of their busy schedules to support our events and the charities that are involved.”

Is there any celebrity in particular that has gone above-and-beyond to lend their name and time to the Hollywood Knights International?

“The truth is, it’s impossible to just name one celebrity,” Vicky told us. "But there are several people who, over the years, have contributed so much to our programs: Josh Henderson and Wesley Jonathan, The Miz, Adrian R’Mante, Brutha, Bryan Datillo, Thad Luckingbill.

Michael: What was it like to take over as CEO? Growing up with such an incredible role model (David of course) must have been an amazing experience?

“My father is an icon and pioneer in the celebrity fundraising business. He pretty much invented this genre and at 73, he’s still producing events. He is an incredible role model and it’s been a blessing and my good fortune to have him as a father first and foremost, and also a business mentor. He continues to inspire me every single day. I became CEO when I officially took the basketball team under my wing and infused it with young talent that packed the gyms out with screaming fans.”

What was the public reaction like when HKI first started producing events? Was it embraced by Hollywood?

“It was a new concept, but it was definitely embraced. The fact that we’re still here and thriving is a testament to that!”

What was the driving force behind David establishing HKI? It seems that no one else was doing this in the 70’s, so what ignited the spark?

“Back in the early 1970’s, David was a very successful publicist with clients such as Merv Griffin, Omar Sharif, Johnny Mathis, [”Pat Boone":http://www.looktothestars.org/celebrity/548-pat-boone], Lindsay Wagner, Raquel Welch, The Supremes and Perry Como. He was representing Tony Trabert, the tennis champion and also representing Murietta Hot Springs in Palm Springs. He decided to put the two together and create a celebrity tennis tournament. A few other events were added and the outcome was a successful event that he really enjoyed producing – and the public enjoyed attending. He realized that this was a niche business that he could launch and he’s been doing it ever since!"

If HKI could eradicate one ‘thing’ (hunger, poverty, cancer, homelessness) from the face of the Earth, what would it be?

“Delinda, great question but tough to answer! But HKI seems to gravitate towards causes that help children in need. So many kids are suffering in the world. We also find that celebrities gravitate and involve themselves more when they can lend their names to children’s causes as well. "

In your opinion, do celebrities make better golfers, ballers or soccer players?

“There are so many amazing celebrity golfers, then basketball players, then poker players. The other sports are more for show and fun than skill!”

Who is the best Hollywood Knight Int. celebrity basketball player? Soccer player?

“Basketball player is a tie between Cylk Cozart and Nana Gbewonyo. Golfer is hands down Jack Wagner.”

Craziest stunt one of your ‘celebrities’ has pulled in efforts to raise awareness?

“Wolf from American Gladiators actually climbed up the basketball backboards and caught the balls as they were going in the baskets and slammed dunked them in! At first we were all worried if the backboards would collapse; Wolf is a built like a body builder. But the fans went crazy and it was just the funniest thing to watch. "

Any thoughts, ideas or quotes regarding what we all can do in terms of making this world a better place?

“Try to live your life without being selfish. Focus on the positive, because there’s no benefit to focusing on the negative. Smile at people and show kindness, even if you have to fake it, over time it will feel natural. Most importantly, learn to love yourself first, faults and all, so that you can honestly and sincerely show love to everyone that matters to you.”

LTTS and Delinda would like to thank Vicky, Michael and David Mirisch for their time and dedication to helping the less fortunate and keeping all of us entertained while doing so.

Here’s just a sampling of what the Hollywood Knights have planned for this year: The Foothill Aids Project Celebrity Bowling Classic (April 09); Kiwanis Club of Simi Valley Celebrity Golf Classic (May); Agua Hedionda Lagoon Foundation Celebrity Fishing Tournament (May); A.G.Spanos Golf Tournament (June); Cedars Sinai Sports Spectacular at the Century Plaza Hotel, California (June); Byron Scott Foundation Gala Dinner in Century City CA (August); The K.I.S. Foundation Celebrity Golf Tournament (Oct).

For more info and a list of all events, please visit:
HOLLYWOOD KNIGHTS INTERNATIONAL

Sugar Ray Leonard To Host Charity Fight Night

Mon, 08 Dec 2008 11:30:00 -0000

Written by Delinda Lombardo

Boxing legend Sugar Ray Leonard will serve as special Celebrity Host for a black tie event featuring dinner, cocktails, stogies, boxing, auctions and entertainment for the OKC Charity Fight Night being held at the Coca-Cola Bricktown Events Center in Oklahoma City on Thursday, January 22, 2009.

All proceeds from OKC Charity Fight Night benefit the Oklahoma City Police Athletic League (PAL). PAL is dedicated to reducing crime by providing safe, healthy alternatives for children from high risk neighborhoods and offers several athletic and educational programs for thousands of Oklahoma City children each year.

“The OKC Charity Fight Night committee wanted to create a premier event that would also give back to our community and PAL is the perfect fit,” said Dick Horton, OKC Charity Fight Night event chairman. “The boxing ring offers the perfect analogy to inspire these children. When life knocks you down, you get right back up and fight your way back…When told of our association with PAL, Mr. Leonard quickly signed on to join this great event as he has a personal passion for helping all children succeed in life, despite the odds.”

For ticket and sponsorship information for OKC Charity Fight Night contact Nicole Thomas by phone at 405.706.7484 or by e-mail at Nicole@OKCFightNight.com.

The Magnitude of Fortitude - When Parkinson’s Patients Feel Their Lives Are Crumbling, The HollyRod Foundation Provides Stability

Tue, 14 Nov 2006 22:08:00 -0000

Written by Jill Marie Elliott

It is a tremor that will send shockwaves through nearly 60,000 families in the U.S. this year. However, it will not be registering on the Richter scale; the shift in their world will be caused by the diagnosis of Parkinson’s Disease. They will join the estimated 1.5 million afflicted Americans, along with their loved ones, who feel the reverberations of a disorder that leaves physical destruction, emotional devastation and financial ruin in its wake. Out of this rubble, a resolve emerges to research and fund a cure amongst the chaos.

For many, the first rumblings of Parkinson’s Disease are noticed in slurred speech, muscle stiffness, a shuffling gait; for actress Holly Robinson-Peete, it was noticing her dad walking with a limp while dropping her off at college in 1982. Upon returning home for Christmas of that year, Holly was told of his Bell’s Palsy, a condition that causes the facial muscles to weaken or become paralyzed. At the age of 46, this was the onset of his diagnosis with Parkinson’s Disease.

His name may not sound familiar, however many know Matt Robinson as the man who swept our cares away. His role playing the original Gordon on Sesame Street endeared us to this gentleman who would go on to write and produce for some of televisions best-loved comedies, including Sanford & Son, Eight is Enough, and The Cosby Show.

“When my father got sick, our whole world fell apart,” expressed Holly in a 2002 iParenting.com interview.

Even though Matthew had a successful career in the entertainment business, there was a substantial financial strain created by the medical needs of the disease. Fortunately Holly and her husband, former NFL quarterback Rodney Peete and the rest of Matthew’s supportive family alleviated that stress. Moved by so many patients they encountered who did go without the physical, emotional and financial support, the Beverly Hills humanitarian husband and wife team were determined to create an organization that dealt straight-on with these issues. The HollyRod Foundation for Help and Hope was founded in 1997 in honor of Matthew T. Robinson, Sr.

The HollyRod Foundation joined forces in 2002 with the Center for Parkinson’s Research and Movement Disorders at the Keck School of Medicine of the University of Southern California, in establishing The HollyRod Compassionate Care Program. This partnership enables HollyRod to provide individual patients with financial and medical assistance, along with other services and care as needed.

HollyRod is a lightning rod for charitable celebrities. The foundation presents two annual phenomenal fundraisers to raise money and awareness throughout the year. The star-studded DesignCure and Gridiron Glamour Celebrity Fashion Show & Brunch feature haute ensembles and cool entertainment!

Decked out in dynamic fashion designs from ESCADA, models took to the catwalk, delighting DesignCure 2006 invited guests such as Chris Rock, Star Jones Reynolds, Rev. Jesse Jackson, Angie Harmon and Samuel L. Jackson. The auction this year included a set of three guitars autographed by members of U2, The Rolling Stones and Led Zeppelin! Boxing legend and three-time host of DesignCure Sugar Ray Leonard had the distinction of joining former honoree, famed fighter Muhammad Ali,
when he was presented with the HollyRod Foundation Humanitarian Award for his knockout charitable efforts. The summer evening ended on a high-note with a musical performance by Grammy winner Jill Scott. In its eight years of existence, DesignCure has raised over one million dollars.

The Gridiron Glamour fundraiser fuses fashion & football together in an event held during Super Bowl week. In the past, the event has showcased the top fashion designs from Saks Fifth Avenue couture collection. The hottest trends & threads were worn by a team that included supermodel and hostess Niki Taylor, singing sensations Patti LaBelle, Kelly Rowland and Marc Anthony, sport stars Rick Fox, Serena Williams and Jason Sehorn and Hollywood personalities Daisy Fuentes, Nancy O’Dell & Carmen Electra!

The 2007 Gridiron Glamour Celebrity Fashion Show & Brunch will be held in Miami, Florida on February 3rd. In addition to money raised for the HollyRod Foundation, the fundraiser bestows a non-profit organization in each Super Bowl city to serve as local beneficiary of the event. The 2007 recipient is The Honey Shine Foundation, a non-profit mentoring program providing positive experiences that nurture the mind, body and soul of girls 6 to 18 years old in at-risk situations.

Mr. Robinson passed away from Parkinson’s Disease in August 2002, twenty years after being diagnosed. His spirit lives on in HollyRod’s ever-strengthening commitment to fostering help & hope to Parkinson’s patients, and their families and caregivers.

That’s one wave of compassion we can all roll with.

Look To The Stars News: Sugar Ray Leonard

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The Magnitude of Fortitude - When Parkinson’s Patients Feel Their Lives Are Crumbling, The HollyRod Foundation Provides Stability

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