Look To The Stars News: DoSomething.org

The Secret Life Of The American Teenager Raises Awareness

Wed, 11 Nov 2009 11:30:00 -0000

The cast of ABC Family’s hit series “The Secret Life of the American Teenager” continues to raise awareness on important social issues by publicly tackling the food crisis in America.

Partnering with the leading youth driven non-profit DoSomething.org, they are launching “Feed the Need”, a campaign empowering youth to take action and fight hunger in their communities.

“Young people are very concerned about the state of our economy. It is suddenly a ‘top five’ issue to them,” says Do Something CEO Nancy Lublin. “Our role is to help teens tackle projects—like stocking America’s food pantries.”

Cast members including Shailene Woodley, India Eisley, Ken Baumann, Francia Raisa, Megan Park and Greg Finley are featured in their first national PSA, airing on television and radio stations nation-wide, in which they challenge teens to help them collect 1 Million pounds of food by December 18th. As an incentive for youth to be creative in reaching this goal, DoSomething.org will reward the most effective participant with a party sponsored by the non-profit and a $1000 donation to their local food bank.

“We know that our Millennial audience is deeply invested in social causes,” said Kate Juergens, EVP, Original Programming & Development. “The cast of ‘Secret Life’ jumped right at this opportunity to work with Do Something to help bring awareness to this very important issue.”

Teens can learn how to help reach this goal by visiting DoSomething.org, where they are given downloadable resources, a Food Bank Finder, and tips for organizing successful food drives.

DoSomething.org activated over 400,000 young people offline in 2008 through their programming and plans on over 750,000 in 2009.

Studies show that 12 million children in the U.S go hungry each year. To help fight hunger in your community, visit www.dosomething.org/feedtheneed".

LTTS Exclusive - The 2009 Noble Awards

Wed, 21 Oct 2009 15:30:00 -0000

Written by Michelle Vink

I had the honor of attending “The Noble Awards” on their first annual show honoring charities and their celebrity supporters.

On Sunday, October 18th at The Beverly Hilton, “Access Hollywood’s” Billy Bush hosted the premiere of this special event honoring Morgan Freeman with a Lifetime Achievement Award and a list of celebrity honorees from Brett Ratner to Teri Hatcher.

Guests were treated to live performances from names like Brian McKnight and Benji Madden and the famed 8-year-old piano prodigy, Emily Bear. The night was supported with a star-studded cast of performers, honorees and guests that all believe in using the power of their voice in the name of philanthropy and charity. No detail was too small for this event. The award sculpture itself was the vision of Antonio Banderas and came to life at The Art of Elysium workshop with personal touches from the children at the Shriners Hospitals for Children with the guidance of The Art of Elysium volunteer/actor/sculptor David Grieco.

The Noble Awards was an inaugural awards show that launched the beginning of a perennial movement that will encourage each and every person to give back and take action in the world today.

Each year they will recognize and honor philanthropic organizations and the celebrities that make considerable contributions to them. Some of this year honorees included Nancy O’Dell for Best Buddies International, AnnaLynne McCord for The Blind Project, Teri Hatcher for Children’s Hospital Los Angeles, Brett Ratner for DoSomething.org, Billy Bush for Lollipop Theater Network, Whitney Burditt for Playing for Change, Kenneth “Babyface” Edmonds for Stand Up To Cancer, Laila Ali for Women’s Sport Foundation and a charity very close to my heart, The Art of Elysium honoring Joel Madden.

Jennifer Howell, Founder of The Art of Elysium, presented this award to Joel Madden with Lionel Richie, Allison Beck and Stacey Price: “As both an artist and a father, Joel truly embodies a sincere passion for both music and children. It was evident in his beautiful and humble acceptance speech where he expressed his heartbreak at the thought of a child spending one second inside of a hospital. A moment that was also extremely moving was when his twin brother [”Benji":http://www.looktothestars.org/celebrity/1901-benji-madden] (who has spent many days with The Art of Elysium teaching guitar and participating in music workshops) shared his love for his brother with a music dedication. Nicole Richie (who has also dedicated her talents to the charity) looked on lovingly while her Father introduced Joel and thanked him for loving his daughter so much. The love, support and generosity that was shown by all members of Joel’s family are the true roots that can help take The Art of Elysium’s mission to every child that spends that terrifying one second in a hospital."

I was lucky enough to experience the vision of the Founder/Executive Producer, Janeen Mansour, prior to the event and watch it develop from an idea to a reality.

“The goal of the Noble Awards was to highlight the charities there that night and celebrities that champion them,” she said. “Our goal reached far beyond my expectations. The purpose of the Noble Awards is to create awareness and send out a call to action. I feel everyone in the room was inspired and moved and understood the message we were trying to convey. That message is to be a Noble.”

The Noble Awards are a testament to what Hollywood can achieve when it uses its voice to celebrate positive change. This event showcased just a few of the many celebrities and individuals dedicated to making a difference in the world today. It is my hope that it will serve as an inspiration to others to get involved in their charity, community or cause that has meaning to them. Being a volunteer takes less time than your yoga class and can cost you less money than your Latte. But the experience will stay with you a lifetime.

To the children, the volunteers, the unnamed angels, the celebrities, the founders, the team behind this event and to all of the people that donate their time and passion to making a difference on a daily basis, this celebrates you.

Inaugural Noble Awards Celebrate Hollywood Philanthropy

Tue, 20 Oct 2009 15:30:00 -0000

Written by Tim Saunders

Look To The Stars was proud to be part of the inaugural Noble Awards on Sunday, October 18 – an event that honored a host of charities and the celebrities that support them, elevating awareness of the significant impact of their work.

Held at the Beverly Hilton Hotel, the event honored Morgan Freeman with a lifetime achievement award, as well as Laila Ali (Women’s Sports Foundation), Billy Bush (Lollipop Theater Network), Kenny Edmonds (Stand Up To Cancer), Teri Hatcher (Children’s Hospital Los Angeles), Norman Lear (Playing for Change), Joel Madden (The Art of Elysium), AnnaLynne McCord (The Blind Project), Nancy O’Dell (Best Buddies International), Eva Longoria Parker (Padres Contra El Cancer) and Brett Ratner (DoSomething.org).

Lionel Richie was on hand during the ceremony to present an award to Joel Madden, who attended the event with Nicole Richie and his brother Benji.

“I want to welcome him to our family and present this Noble award to a guy I love very much – Joel Madden!” said Lionel as he introduced Joel to the crowd.

“They are just as much a part of it,” said Madden, paying tribute to Nicole and Benji. “Nicole does just as much as I do with Art of Elysium and all the charities we work with. And so does Benj – Benj actually does more then I do, and he plays the guitar better then I do, so he is a little more entertaining for the kids.”

Madden later Twittered about the emotions he felt as he accepted his award: “Just left the NOBLE awards. Got an award that was really for the people at the Art of Elysium. Awesome folks and I’m humbled to know them. By the way got totally choked up when I got my award. I hate thinking about kids in the hospital, they should be getting the awards not us.”

The award itself was designed by Antonio Banderas, with personal touches added by children who participated in The Art of Elysium workshop at the Shriners Hospitals for Children.

Morgan Freeman received the Lifetime Achievement Award for his tireless work and dedication to over a dozen non-profits. Freeman’s diverse charitable efforts include working with American Red Cross, Artists for a New South Africa, the Campaign for Female Education, Earth Biofuels, Grenada Relief Fund, Mississippi Animal Rescue League and Mississippi State College of Veterinary Medicine. Freeman has also done PSAs for Sierra Club, and a number of Entertainment Industry Foundation campaigns, covering issues like colon cancer prevention, health care reform and volunteerism.

“I think so often we don’t know that our gestures matter,” said Teri Hatcher, who was also honored. “I think when you get involved in your local community charity you really do see you make a difference and it’s empowering for you.”

Look To The Stars was at the awards, and we will bring you more about the fantastic event over the coming days.

Look To The Stars Helps Promote Hollywood Philanthropy At Noble Awards

Thu, 15 Oct 2009 15:30:00 -0000

Look to the Stars is pleased to announce that we will work year-round with The Noble Awards to promote philanthropy in Hollywood.

The inaugural Noble Awards, taking place at the Beverly Hilton Hotel on Sunday, October 18, has announced five new award honorees. The Blind Project, The Lollipop Theater Network, Padres Contra el Cancer and Playing for Change will be honored along with six previously announced charities. In addition, Morgan Freeman will receive a Lifetime Achievement Award. The two-hour event, hosted by “Access Hollywood’s” Billy Bush, seeks to annually honor up to a dozen charities and celebrities who actively support them, elevating awareness of these organizations and the significant impact of their work.

Celebrities who will accept awards on behalf of the charities being honored include Laila Ali (Women’s Sports Foundation), Billy Bush (Lollipop Theater Network), Kenny Edmonds (Stand Up To Cancer), Teri Hatcher (Children’s Hospital Los Angeles), Norman Lear (Playing for Change), Joel Madden (The Art of Elysium), AnnaLynne McCord (The Blind Project), Nancy O’Dell (Best Buddies International), Eva Longoria Parker (Padres Contra El Cancer) and Brett Ratner (DoSomething.org). During the ceremony, each will be presented with an award sculpture, designed by Antonio Banderas, with personal touches added by children who participated in The Art of Elysium workshop at the Shriners Hospitals for Children. Brian McKnight and Julio Iglesias, Jr., along with Emily Bear and Timothy Mitchum will provide live musical performances throughout the evening.

“We are delighted to present these eleven distinguished charities and their celebrity supporters with the inaugural Noble Award,” stated Janeen Mansour, creator and executive producer of The Noble Awards. “With the presentation of The Noble Awards, our goal is to turn the spotlight back onto these celebrities and charities to provide recognition, to educate, to inspire, and to encourage even more support from the Hollywood community and the public at large.”

Morgan Freeman will receive the Lifetime Achievement Award for his tireless work and dedication to over a dozen non-profits. Freeman’s diverse charitable efforts include working with American Red Cross, Artists for a New South Africa, the Campaign for Female Education, Earth Biofuels, Grenada Relief Fund, Mississippi Animal Rescue League and Mississippi State College of Veterinary Medicine. Freeman has also done PSAs for Sierra Club, and a number of Entertainment Industry Foundation campaigns, covering issues like colon cancer prevention, health care reform and volunteerism.

“The Entertainment Industry Foundation is pleased to be a part of the inaugural Noble Awards,” said Lisa Paulsen, President and CEO of Entertainment Industry Foundation. “We are honored and so proud to present our dear friend and exceptional actor Morgan Freeman with the Lifetime Achievement Award for his outstanding charitable work and ongoing contributions to so many important social causes.”

The Noble Awards will kick off the “Be A Noble” Movement, a perennial effort to encourage each and every person to “Be A Noble,” and inspire them to give back and take action with a purpose on a global scale. Some of these initiatives include:

Look to the Stars will work year-round with The Noble Awards to promote philanthropy in Hollywood.

As part of next year’s Cup with a Cause program, 7-Eleven, in collaboration with The Noble Awards, will produce a series of celebrity-designed coffee cups featured in stores nationwide. A minimum of $250,000 will go towards each participating celebrity’s charity of choice. During The Noble Awards’ cocktail hour, guests will be asked to design cups as part of the program.

Participant Media and Takepart.com, the official “action” platform for the Awards, have partnered with the “Be A Noble” Movement to provide the Foundation with a web platform to showcase the work of all the organizations they are honoring throughout the year.

ONEHOPE Wine has bottled an award-winning varietal of wine to be labeled “NOBLE.” 100% of all proceeds from each bottle will go towards the “Be A Noble” Movement, to be distributed among the honored charities.

Rumblefish Jewelry will design a jewelry line based on The Noble Awards and “Be A Noble” Movement, where a percentage of sales will be donated to Noble charities.

Additional partners include EIF/iParticipate, The Hollywood Reporter, Audi, Beverly Hilton, Mobile Cause, Rosenthal and GoodSearch.

As the film industry has the Oscars, television the Emmys and the music industry the Grammy Awards, the charity community and its most dedicated Hollywood supporters will gain global recognition with the staging of The Noble Awards. Produced on behalf of the Celebrity Charity Awards Corporation, a non-profit organization, the first annual awards will take place on October 18, 2009. The Celebrity Charity Awards Corporation will launch a year-round movement to BE A NOBLE to better unify the efforts of charities with celebrities, influencers, media and everyday citizens in order to create an effective forum for change and service. For more information, please visit www.thenobleawards.org.

Noble Awards Set To Honor Celebrity Humanitarians

Thu, 17 Sep 2009 15:30:00 -0000

As the film industry has the Oscars, television the Emmys and the music industry the Grammy Awards, the charity community and its most dedicated Hollywood supporters will gain global recognition with the staging of the inaugural Noble Humanitarian Awards, to take place at the Beverly Hilton Hotel on Sunday, October 18. And Look To The Stars is proud to support it.

The two-hour event, produced on behalf of the non-profit Celebrity Charity Awards Corporation, seeks to annually honor up to a dozen charities and celebrities who actively support them, elevating awareness of these organizations and the impact of their work.

The organizations to be honored at this first-annual ceremony include The Art of Elysium, Best Buddies International, Children’s Hospital Los Angeles, DoSomething.org, Elizabeth Glaser Pediatric AIDS Foundation, Keep A Child Alive, The Salvation Army, Stand Up To Cancer and Women’s Sports Foundation.

Celebrities who will accept awards on behalf of the charities being honored include Laila Ali (Women’s Sports Foundation), Jessica Biel (Children’s Hospital Los Angeles), Alicia Keys (Keep A Child Alive), Joel Madden (The Art of Elysium) and Brett Ratner (DoSomething.org), with others currently being confirmed. During the ceremony, each will be presented with the trophy award, designed by Antonio Banderas, with personal touches added by children who participated in The Art of Elysium workshop at the Shriners Hospitals for Children. Other performers and presenters will be announced closer to the event.

With nearly two decades of experience across entertainment, fashion and charitable projects, Janeen Mansour is creator and executive producer of the Noble Humanitarian Awards. Mansour, who has interviewed many celebrities, was inspired to create a dedicated award show for the charity community after interviewing the Duchess of York Sarah Ferguson and learning about her significant charitable work.

“Celebrities have long given their time to charity, championing causes they feel passionate about. Their support draws media coverage, and organizations benefit. With the Noble Awards, we aim to turn the spotlight back onto these celebrities and charities in an effort to provide recognition, to educate, to inspire, and to encourage even more support from the Hollywood community and the public at large. It’s an annual celebration of service and volunteerism,” explains Mansour.

A team of entertainment veterans join Mansour in producing the Noble Humanitarian Awards. They include Ziad Batal (Executive Producer), founder of All 4 Media, one of the most prominent film and television production companies and creator and producer of dozens of reality, talk and sports programs in the Middle East; Michael Seligman (Producer), President & CEO of Seligman Entertainment, Inc, whose 35 years of work includes the Oscars, the Emmy’s, AFI’s, Kennedy Center Honors and Stand Up To Cancer; Tisha Fein (Producer), whose three-decade experience includes the Emmys, Grammys, Tonys, World Music Awards, Fashion Rocks, Movies Rock and Stand Up to Cancer.

The Noble Humanitarian Awards are produced on behalf of the Celebrity Charity Awards Corporation, a non-profit organization. With the staging of the first annual awards on October 18, 2009, the Celebrity Charity Awards Corporation will launch a year-round campaign to better unify the efforts of charities with celebrities, influencers, media and everyday citizens in order to create an effective forum for change and service. For more information, please visit www.thenobleawards.org.

Noble Awards Aim To Honor Philanthropic Celebrities

Mon, 27 Jul 2009 15:30:00 -0000

An awards show that aims to be the Golden Globes of non-profits will hit Los Angeles in October.

The Noble Awards will honor the work of 10 philanthropic organizations – such as Keep A Child Alive, The Salvation Army, Susan G. Komen for the Cure, the Elizabeth Glaser Pediatric AIDS Foundation, the Epilepsy Foundation, Children’s Hospital Los Angeles, DoSomething.org and The Art of Elysium – and allow each to award the NOBLE (designed by Antonio Banderas) to a celebrity supporter who has used their evevated platform to bring awareness to the cause.

This unprecedented event will be a star-studded evening stimulating greater charity involvement around the world. The celebrities to be involved will be announced later, but Look To The Stars can confirm the involvement of Alicia Keys and Heroes’ Greg Grunberg.

The show is being organized by the Celebrity Charity Awards Corporation, a non-profit entity whose aim is to unify the efforts of charities with celebrities, media and everyday citizens to create an effective forum for change and service.

The event will be held at the Beverly Hilton Hotel on October 18. For more information, check out the official Noble Awards website and check back to Look To The Stars for further updates.

Affleck Tops Charity Stars in Denver

Fri, 05 Sep 2008 13:30:00 -0000

Written by Myrlia Purcell

Denver saw an outpouring of celebrity love during last week’s DNC, with Ben Affleck leading the philanthropic pack.

On the Tuesday night, Affleck took part in a poker tournament, along with Richard Dreyfuss and Montel Williams, which ultimately raised over $60,000 for the Paralyzed Veterans of America.

“A lot of important organizations use this environment and the people who are here, celebrities, members of Congress, to try and raise money. This is not a Democratic or Republican group, this is a group serving our veterans,” Affleck said of the charity.

Wednesday morning, the Pearl Harbor star was down at a local food bank, the Food Bank of the Rockies, to participate in a repack event for America’s Second Harvest. Also on hand for the event were members of the Senate Hunger Caucus and members of the House – all there to see who could pack the most boxes of food in five minutes. Affleck, incidentally, won both the poker and the packing events.

He was joined by wife Jennifer Garner for a book reading at the Starz Green Room. Also set to attend were Charlize Theron, Daryl Hannah, Rosario Dawson, Kerry Washington, Josh Brolin, Kal Penn, Stuart Townsend and Hill Harper.

Jennifer Lopez spoke at a reception sponsored by the Jennifer Lopez Foundation in honor of Marian Wright Edelman, founder of the Children’s Defense Fund. Fran Drescher, Ashley Judd and Joy Bryant joined Lopez in honoring Edelman.

The Black Eyed Peas performed at the Fillmore Auditorium for the Creative Coalition, and Kanye West performed at a party benefitting the ONE Campaign. Forest Whitaker, Kal Penn and Jamie Foxx were in attendance at the latter.

Moby performed at a private party for DoSomething.org, and Willie Nelson sang out for the people of Darfur at Red Rocks Amphitheatre.

Look To The Stars News: DoSomething.org

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