Kevin Bacon Launches “SixDegrees.org”

Tue, 23 Jan 2007 10:02:12 -0000

Kevin Bacon has launched SixDegrees.org, a new web site that builds on the popularity of the “small world phenomenon” to create a charitable social network and inspire giving to charities online.

Bacon started the network with celebrities who are highlighting their favorite charities – including Kyra Sedgwick (Natural Resources Defense Council), Nicole Kidman (UNIFEM), Ashley Judd (YouthAIDS), Bradley Whitford and Jane Kaczmarek (Clothes Off Our Back), Dana Delany (Scleroderma Research Foundation), Robert Duvall (Pro Mujer), Rosie O’Donnell (Rosie’s For All Kids Foundation), and Jessica Simpson (Operation Smile) – and he encouraged everyone to be celebrities for their own causes by joining the Six Degrees movement.

“SixDegrees.org is about using the idea that we are all connected to accomplish something good,” said Bacon. “It is my hope that Six Degrees will soon be something more than a game or a gimmick. It will also be a force for good, by bringing a social conscience to social networking.”

The game, ‘Six Degrees of Kevin Bacon,’ made the rounds of college campuses over the past decade and lived on to be a shorthand term for the small world phenomenon.

Bacon created SixDegrees.org in partnership with the nonprofit, Network for Good, AOL, and Entertainment Weekly. Through SixDegrees.org, which builds on Network for Good’s giving system for donating to more than one million charities online and AOL’s AIM Pages social networking service, people can learn about and support the charities of celebrities or fundraise for their own favorite causes with their own friends and families. Bacon will match the charitable dollars raised by the top six non-celebrity fundraisers with grants of up to $10,000 each.

“People give to charity because someone they know or respect asks them. So charities are increasingly looking to their supporters – not just themselves – to raise awareness and money online. That means both celebrities and everyday people can make an enormous difference for people in need,” said Bill Strathmann, CEO of Network for Good.

SixDegrees.org harnesses two important online trends: the exponential growth of social networks and the increasing interest in using the web for raising money for charity among family and friends. Through SixDegrees.org, people can upload their own photos and stories and fundraise for the charity of their choice with their own charity badges and AIM Pages.

To kick off the launch of SixDegrees.org, Bacon will attend opening weekend of the Sundance Film Festival in Park City, UT, where he and other celebrities will be encouraging charitable giving. Entertainment Weekly is celebrating SixDegrees.org and Kevin Bacon at its third annual Sundance Festival Opening Weekend Party on January 20 at Jean Louis in Park City. At the party, guests will be able to learn more about SixDegrees.org and celebrities will be encouraged to donate their “swag” to benefit charity. Items will later be listed on eBay using eBay Giving Works.

There will also be a representative from SixDegrees.org in Entertainment Weekly’s Main Street photo studio throughout the week so that when celebrities come to be photographed for the magazine, they can learn more about the organization and find out how they can get involved. Bacon will also be feted at an AOL reception where he will tape an episode of Moviefone.com’s Unscripted with Bradley Whitford, a SixDegrees.org participant and star of “An American Crime” premiering at Sundance.

“AIM Pages and Six Degrees are the perfect pairing as the immense popularity of social networking and the importance of individual giving converge. We look forward to building an important network of good-deed-doers via AIM Pages to benefit the scores of charities associated with Six Degrees,” according to Marcien Jenckes, VP/GM, Instant Messaging & Social Media, AOL.

The Hollywood Cookbook Launch Party

Mon, 20 Nov 2006 20:32:59 -0000

Written by Charles Harder

Stars and food converged at Kitchen Academy in Hollywood last night for a party launching The Hollywood Cookbook—a beautiful 271-page hardcover collection of sumptuous recipes, each accompanied by a large photo, from the personal kitchens of 20 celebrities and 6 world-class chefs. Five dollars from each purchase benefits 20 important charities dear to the hearts of the celebrity contributors.

The cookbook covers the spectrum of food and beverage, from appetizers, soups and salads, to main courses, desserts, and even cocktails. Michael J. Fox’s Barn Dance Chicken, and Jane Kaczmarek and Bradley Whitford’s Savory Fall Stew are just two of the 107 creative and simple dishes that can be duplicated in any kitchen regardless of culinary skill level. Chefs Wolfgang Puck, Mario Batali, Joachim Splichal, Nick Stellino, Michael Cimarusti and Rocco DiSpirito also contributed recipes to the book.

At the event, the students of Kitchen Academy prepared and served 20 recipes featured in the cookbook, each one tastier than the last. This reporter’s favorite: Door Knob Sweet Potato Balls (an appetizer) from designer Paige Hemmis of Extreme Makeover: Home Edition. Yum!

Chef Jamie Gwen’s movie-star looks and talk-show host’s presence kept attendees laughing and entertained as the event’s emcee. The evening included a cooking demonstration by actor Greg Grunberg, and an informal awards ceremony. Eric Close of TV’s Without a Trace gave a heartfelt tribute to his charity, Crystal Peaks Youth Ranch, which pairs abused children with rescued horses and adult leaders at 24 wilderness ranches around the U.S. and Canada, to help restore the heart, soul, mind and strength of the kids.

Written by screenwriter Jackie Zabel and actress Morgan Most, and published by Silverback Books, The Hollywood Cookbook is a perfect holiday gift (retails for $35, but presently is featured at Amazon.com for only $23). The event was co-sponsored by Maurice Le Croix Swiss Watches and The Kitchen Academy.

Celebrities & Charities: Thora Birch (Elizabeth Glaser Pediatric AIDS Foundation), Michael Chiklis (The Children’s Lifesaving Foundation), Eric Close (Crystal Peaks Youth Ranch), Mark Dacascos (Reel Angels), James Denton (Cure Autism Now), Michael J. Fox & Tracy Pollan (The Michael J. Fox Foundation for Parkinson’s Research), Afton Fraser & Brendan Fraser (P.S. ARTS), Greg Grunberg (Pediatric Epilepsy Project), Anne Hathaway (Lollipop Theater Network), Paige Hemmis (Habitat For Humanity), Ron Howard (Boys’ and Girls’ Clubs of America), Jane Kaczmarek and Bradley Whitford (Clothes Off Our Back), Esai Morales (TreePeople), Don Most (City of Hope), Bob Saget (Scleroderma Research Foundation), Marlo Thomas (St. Jude Children’s Research Hospital), Kerry Washington (Step Up), Treat Williams (Save the Children), Alicia Witt (The Art of Elysium), and Kelly Wolf & Scott Wolf (Camp Heartland).

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Kevin Bacon Launches “SixDegrees.org”

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The Hollywood Cookbook Launch Party

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