Look To The Stars News: Whatever It Takes

Charlize Theron, Penelope Cruz and Many More Design Charity Gifts

Fri, 11 Feb 2011 14:45:00 +0000

21st Century Leaders and celebrities including Sir Roger Moore, Dame Vivienne Westwood, Nicole Kidman, Penelope Cruz, Donna Karan and Charlize Theron have created items that can help spread Cupid’s message while treating your loved ones to a special limited edition Valentine’s gift that shows you really care – for them and the planet!

The items are available through Whatever It Takes, a unique artwork campaign launched by 21st Century Leaders Foundation which has raised over $4 million dollars for over 50 charities. You can visit their shop at whateverittakes.org to view their range of ethically-produced celebrity-designed gifts.

Celebrity 21st Century Leaders Do Whatever It Takes For Charity

Thu, 18 Nov 2010 12:30:00 +0000

Samuel L. Jackson, Kanye West, Claudia Schiffer, Sugababes, Corinne Bailey Rae, Beverley Knight and Sophie Ellis Bextor are all 21st Century Leaders. To become so, their first level of engagement and commitment has been to donate their original artworks to the 21st Century Leaders’ Whatever It Takes Campaign.

Whatever It Takes is an ethical and charitable lifestyle product campaign, which involves more than 600 celebrity leaders in all fields including; Royalty, Nobel peace prize laureates and well-known leaders in the fields of film, music, fashion, art, sport and literature.

As ambassadors and 21st Century Leaders in the fields of film, fashion, and music, Samuel L Jackson, Kanye West, Claudia Schiffer, Sugababes, Corinne Bailey Rae, Beverley Knight and Sophie Ellis Bextor each created an original piece of art with a strong message of hope. This artwork has been designed into a variety of environmentally sustainable lifestyle products, created by producers who are working towards the Whatever It Takes ethical policy. The products are sold to raise funds for education, health and environmental programmes, through the Whatever It Takes Web Shop, as well as through 4500 prestigious retail partners globally, including Harrods, Selfridges, Bloomingdales, Macy’s, Lane Crawford, David Jones and Harvey Nichols amongst others, and will soon be available for the first time in Abu Dhabi.

Celebrity Designs On Offer In Qatar

Mon, 22 Feb 2010 15:30:00 +0000

This Friday and Saturday, February 26-27, the Doha Marriott Hotel in Qatar is hosting a Whatever It Takes Shop and Draw for hope event in the main lobby featuring items from your favorite stars.

All of the unique merchandise for sale at this event features original artwork donated to Whatever It Takes — products include watches with artwork by Pierce Brosnan, John Travolta and Samuel L. Jackson; t-shirts with the artwork of musicians Amy Winehouse, Barry Manilow, Suggs and Joss Stone; and a variety of totes and wallets with the artwork of Kanye West, Lucy Liu and David Bowie; the prices start at just 50QR (US$13).

After a pass through, shoppers are encouraged to enjoy the Doha Marriott’s lavish weekend brunch that offers an array of cuisines featuring stations from the restaurants Asia Live!, Corniche, All’ Aperto, Taj Rasoi, Salsa and special treat, cakes featuring Whatever It Takes Celebrity Symbols of Hope. In addition to shopping and dining, kids are invited to draw their own Symbols of Hope for the 21st Century or be entertained in the Doha Marriott’s kids club.

Stars Do Whatever It Takes For Charity In Qatar

Thu, 17 Dec 2009 14:00:00 +0000

Whatever It Takes is to hold a massive sale in Qatar next week featuring a huge amount of celebrity-designed items.

The items include t-shirts, computer accessories, stationary, watches, plates, and alarm clocks, wallets, and bags featuring artwork donated by such celebrities as Snoop Dogg, Giorgio Armani, Heidi Klum, Coldplay, Kanye West, Nicole Kidman, Foo Fighters, Donna Karan, Samuel L. Jackson, Stella McCartney and George Clooney.

 Each purchase makes a direct humanitarian impact on the lives of children in South Africa. By working with our partners – Trade plus Aid South Africa, Twilight Children in Hillbrow, FLOC – For the Love Of Children, Trauma Unit – Cleveland Police Station, Cleveland / Denver Informal Settlement, and Ekukhanyeni Combined School – we provide life sustaining meals, blankets, educational supplies, medical care and other social services.

Charitable Celebrities To Receive 21st Century Leaders Awards

Fri, 23 Oct 2009 15:30:00 +0000

Celebrities will be out in abundance in Doha, Qatar, next week for the Whatever It Takes Experience presented by 21st Century Leaders and Whatever It Takes.

As well as a private art experience and gala dinner, several stars will be honored with 21st Century Leaders Awards at this massive charity event.

The Doha 21st Century Leaders’ Awards are granted to individuals who, whilst being leaders in their own fields, have also made a serious commitment and significant impact on their chosen cause.

Celebrities Do Whatever It Takes For Charity

Mon, 15 Jun 2009 15:30:00 +0000

A huge selection of celebrity-designed bags and T-shirts are currently available at the UK’s premiere celebrity charity auction website, Buy Once Give Twice.

The auction site is hosting the auction for Whatever It Takes, a unique charity artwork project which inspires hope by gathering artworks from leaders in all fields; royalty, film, music, Nobel Peace Prize laureates, sports, literature etc. The artworks are used to ethically produce Whatever It Takes products which are then sold to raise funds for charitable causes chosen by each contributing leader.

Going under the hammer in the auction are T-shirts featuring designs by The Killers, Pink, Snoop Dogg, Nicole Kidman, Hilary Duff, Lucy Liu, Toni Collette, Coldplay, Minnie Driver, Keane, Whoopi Goldberg, Green Day, Barry Manilow, Penelope Cruz, Melanie C, Annie Lennox, and the Kaiser Chiefs. There are also bags and purses designed by Gwen Stefani, Snoop Dogg, Lucy Liu, Kanye West, Slash, David Bowie, Ozzy Osbourne, and Stella McCartney.

Whatever It Takes For Christmas

Fri, 31 Oct 2008 12:00:00 +0000

Whatever It Takes – the charity that offers artworks and clothing designed by celebrities – have some great gift ideas for the coming holiday season.

The charity – which raises money for all sorts of charities, such as Adopt-A-Minefield, Anti-Slavery International, Breast Cancer Campaign, CARE, Children of the Andes, Children’s Medical Research Institute, Christian Children’s Fund, City at Peace, Comic Relief, Dreams Can Be Foundation, Great Ormond Street Hospital, Greenpeace and many more – is offering T-shirts designed by the Kaiser Chiefs and Bloc Party; rings designed by Robbie Williams, Ozzy Osbourne and Snoop Dogg; mouse pads from George Clooney, Nicole Kidman, and Coldplay; bed linen from Joss Stone; and a huge selection of plates and mugs designed by Bob Geldof, Paul McCartney, Ewan McGregor and many others.

To get your hands on one of these unique items – which would make the perfect gift – or to see the entire range, visit the Whatever It Takes website.

Stars Design Plates For Charity

Fri, 07 Sep 2007 17:51:22 +0000

For those who want to have dinner with the stars, this could be the next best thing. A selection of dinner plates designed by celebrities are for sale, with proceeds going to charity.

The plates feature designs by David Bowie, George Clooney, Giorgio Armani, Coldplay, Minnie Driver, and Sir Michael Caine, and are part of a fundraising initiative from 21st Century Leaders, a non-profit organization that plans to raise $3 million over three years through its “Whatever It Takes” celebrity-designed merchandise. So far, the organization has raised almost $1.5 million to fund “charitable projects in developing countries, and contribute to the protection of the environment and other causes”.

21st Century Leaders was founded by Charlotte di Vita, MBE, a goodwill ambassador for the Nelson Mandela Children’s Fund. The 39 year old founded her first charity, Trade plus Aid, in 1992, which has raised over $5 million and helped communities in 21 developing countries to become self-supporting. A desire to do more led di Vita to start Whatever It Takes, a unique charity art project where celebrities donate their own artwork, which is then transferred onto “merchandise with a meaning”.