Celebrities On Show For AIDS Relief

Thu, 17 Jan 2008 10:52:49 +0000

“A Dollar Saves A Life” is the catchphrase of a new advertising campaign featuring Alicia Keys, Jessica Alba, and Somalia-born model Iman, launched to raise awareness of HIV/AIDS in Africa and India.

The stars will join actress Lisa Bonet, Indian model Padma Lakshmi, and Zöe Kravitz – daughter of Lenny Kravitz – in a series of advertisements in magazines across America, as part of Keys’ Keep A Child Alive Foundation’s new “Good Cents Initiative”.

The advertisements will see the stars dressed in stylish black clothes, striking simple yet elegant poses surrounded by accessories and props to promote the new campaign. Keys has been photographed clutching a large pink piggybank, and Alba smiles under an umbrella as coins rain down from above.

Look To The Stars News: Starfish Greathearts Foundation

Celebrities On Show For AIDS Relief