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New York City has been named the latest venue of a Peace Day Concert, and will rock the Nokia Theatre 12 days before London’s extravaganza.

Grammy-award winning singers Annie Lennox and Bryan Adams will perform acoustic sets alongside international sensation Natasha Bedingfield during the September 9 concert. The evening will also feature video messages of peace from celebrities and artists including Jude Law and Lenny Kravitz, speeches from international luminaries, and clips from the acclaimed documentary, The Day After Peace, will add to a remarkable night of entertainment.

World Peace Day has been held on September 21 annually since 2001, when the United Nations General Assembly unanimously adopted September 21 as a day of global ceasefire and non-violence. The initiative came from an idea by Jeremy Gilley, who founded his non-profit organization – Peace One Day – in 1999.

“What I love about Jeremy Gilley and the Peace One Day campaign, is that the whole thing was started by just one individual who is trying to make difference, despite the odds,” said Annie Lennox, who also took part in last year’s concert in London. "We all have so much potential, but we don’t tend to realize it, so we take it for granted. The work of Peace One Day encourages and inspires people to think about we can all do, both at individual and “collective” levels. There are better and alternative means to conflict resolution than “killing and maiming the enemy”. Political leaders and power brokers have too much invested in the industry of war, rather than implementing peaceful solutions. What is life without peace? Peace is for the highest good, and as a global community it is one of the things we need to value above everything."

Proceeds from the concert, which will also be televised, will assist the organization’s ongoing mission to raise awareness of Peace Day. As a direct result of Peace One Day’s campaigning in 2007, 1.4 million Afghanistan children were vaccinated against polio, and 100 million people in 200 countries were engaged in Peace Day activities.

Tickets to both the NYC and London Peace Day Concerts are available through www.ticketmaster.com.

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