August 5, 2009 by Catrina K. Sally
Jet Li’s One Foundation was created after the action star began to ponder the meaning of life.
Two years ago, the China-based foundation was created to deal with issues related to disaster relief, health, and education. Over one million volunteers have pledged their commitment to the One Foundation and the organization is hard at work to garner more.
With Li’s guidance, the company is aiming to gain more sustainability and public credibility. Breaking away from traditional charity models, the One Foundation is employing social entrepreneurship “to help groom the next generation of leaders,” and show that one can make money while volunteering and helping others.
Li conceptualized his charity on the idea that if each person donates at least one dollar or yuan each month, the individual donations can be transformed into a much larger sum. Li affirms, “One dollar is not little; $1 million is not a lot. What’s most important is that we are willing to give.”
For more information on Jet Li’s One Foundation, please visit http://www.onefoundation.cn.
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