By Elaine Truong on
Promoting youth empowerment, Demi Lovato has teamed up with DoSomething.org and Clean & Clear to implement a nationwide movement encouraging teens to take action in their communities.
DoSomething.org, continuing with their “using the power of online to get teens to do good stuff offline” motto, has technology on their side by giving teens the convenience of joining the campaign simply by texting the word SURGE to 30644. DoSomething.org has a goal of 1.2 million teens involved, hoping to inspire others to give back.
“Like most teens, I am always looking for ways to get involved in causes that are important to me and I know that this program will have a huge impact in helping others get the support they need to get started.” Lovato said, in a press release.
As spokesperson for the Join the Surge campaign, Lovato is in for a summer of movement, starring in the campaign’s Public Service Announcement and even planning to make appearances at volunteer events.
Teens who submit a video describing their experiences on jointhesurge.com will be considered to possibly appear on VH1’s Do Something Awards on July 19 or in Lovato’s concert on September 16.
The campaign also features a sweepstakes where one winner and three guests will have the chance to support Demi Lovato at a concert taping in New York City sometime in August.
For more information and to enter the sweepstakes, click here.
Copyright © 2010 Look to the Stars
