Ellen DeGeneres Joins Breast Cancer Campaign

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September 26, 2008

Ellen DeGeneres and the makers of One A Day multivitamins have teamed up to issue a call to action for women nationwide to take an active approach to help maintain their own breast health through the “One A Day Women’s Wake-Up Call” program.

During September and October, the “One A Day Women’s Wake-Up Call” program offers everyone the opportunity to go to the One A Day Web site at www.oneaday.com and register to have a free personalized phone call from Ellen DeGeneres sent to their friends and loved ones to advise them about the simple things they can do to help support their own breast health.

The goal of the program is to reach as many women as possible by the end of October. In addition, One A Day will make a donation to The Breast Cancer Research Foundation® to help fund innovative clinical research and also increase public awareness about the importance of doing simple things to support good breast health.

“This is such an important and exciting program for One A Day,” said Jay Kolpon, Vice President, Marketing, Bayer HealthCare. “We believe that sending or receiving a telephone or email message about this vital health issue will help empower women nationwide to take an active role in supporting their breast health. And, we couldn’t have better partners in this effort than Ellen DeGeneres and The Breast Cancer Research Foundation because they share our strong commitment to women’s health.”

Every three minutes a woman in the United States is diagnosed with breast cancer and according to the American Cancer Society, the chance of a woman having invasive breast cancer at some point during her life is about 1 in 8. This is why it is incredibly important for women to do what they can to maintain their breast health.

“On behalf of The Breast Cancer Research Foundation, I’m thrilled that One A Day is issuing the ‘One A Day Women’s Wake-Up Call’ because raising awareness of breast cancer, the most commonly diagnosed cancer among women in the United States other than skin cancer, is only half the battle. Women also need to take action, and this program can help them do that. Early detection can save lives.” said Myra Biblowit, President, The Breast Cancer Research Foundation.

In addition to signing up to send a Wake-Up Call, women should get an annual mammogram, conduct self-exams and take multivitamins formulated with twice the daily value of vitamin D. Emerging research suggests that 1000 IUs of vitamin D per day can help support breast health.

For more information about how to send a “One A Day Women’s Wake-Up Call” from Ellen, visit http://www.oneaday.com.

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Comments 5 comments

Judy DeRosier
2 months ago

I watch your show every day and I actually am watching you right now on the Tonight Show. I lost a very special daughter in law to breast cancer 8 years ago.....she had 2 daughters that she fought to be with during her long battle with that horrible disease. Her girls were only 7 and 9 when Kathy died. She was hoping that they would find a cure that her daughters would not have to suffer with it. I still miss her so much. She was such a loving, caring woman and she loved her family so much. It is true that God only takes the best. Thank you for being so supportive of this disease and I am very happy that your Mom is ding so well...God Bless you...

Veronique Masse
2 months ago

Thank you Ellen for doing this I can't say enough on prevention..it's the only way to go! My mom passed away from cancer at 48 years old, I got cancer at 26 years and my sister got diagnose last summer at 35. All I can say is YEAH for dna testing since now that we know we have the gene we can get the rest of my family ( cousins) tested and hopefully save a few lives. You are never to young to start doing self exams.

Karen Wheeler
about 1 month ago

Dear Ellen,

My mother, grandmother and aunt all passed away from cancer, so I'm very happy that you are helping all women become more aware. I created a special watercolor painting for you in honor of my mother, but I'm not sure if you ever received. It is called Ribbon in the Sky and it is a long stemmed rose shaped into the ribbon symbol. I have a form of muscular dystrophy and it was very difficult for me to paint, but I wanted to do this for you because you are so generous to those who suffer. Thank you Ellen! Always, Karen

Audrey Metzger
about 1 month ago

Dear Ellen

Thank you for all your support on breast
cancer.I had breast cancer in 1991 my
right breast was removed and the cancer
had went into my lymph nodes. I had 6
Chemotherapy and 32 Radiation treatments.
Iam a 17 year survivor and thank God
every day.
I also had a neice that had both breast
removed because of canacer and a mother
that had breast cancer.
cannot thank you enough.
God Bless You:
Audrey

Jan
about 1 month ago

Enjoy your show.My Mom and sister both had Breast Cancer-sister great--Mom died 20 years ago from a heart attack but was cancaer free.I get checked every year. Jan Irwin,Didsbury,Alberta,Canada

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