Glee’s campus jock and closeted gay bully Dave Karofsky – played by Max Adler, International Spokesperson for City Hearts: Kids Say Yes to the Arts – has inspired his global Twitter following to donate more than $7,000 to an e-campaign for his new “Max’s ABC: Anti-Bullying through City Hearts” program in just the past 3 weeks. Now, his goal is to double that amount to $14,000 by Valentine’s Day, the 14th of February, in order to fund his Anti-Bullying program at one City Hearts site for the rest of this year.

To do so, Adler is reaching out to his 73,000+ Twitter followers and 2,400+ Facebook friends to “Share the Love” and enter his Valentine’s “Lunch with Max” drawing by donating $7 or more before midnight (PST) on Feb. 14, Valentine’s Day. He is also unveiling Max’s ABC T Shirt with the slogan, “Be Brave Enough to Be Kind” (abbreviated as “bb2bk”) on the back, which will go on sale later this month at www.cityhearts.org.

“I am asking everyone to ‘Share the Love’ this Valentine’s Day by visiting www.cityhearts.org and giving whatever you can for the kids who need it most,” Adler said today. “Through City Hearts’ amazing and inspiring Arts programs, the most underprivileged and at-risk children will learn how to ‘Be Brave Enough to Be Kind’ and the thought of bullying others will not even enter their headspace. We really need your support right now to help end bullying, and I hope to be sitting across the table from you at our lunch in L.A.”

Many of Adler’s fans from across the U.S., and as far away as Canada, the UK, Norway, Italy and Belgium have been giving repeat donations to support his cause, and others are “matching” their friends’ or lovers’ contributions as Valentine’s Day gifts. Because this year marks City Hearts’ 27th Anniversary, Max is asking for $7, $27, $127 or $1,027 at www.cityhearts.org. Those who donate will receive a Max’s ABC T-shirt, and those who donate $1,027 will be assured of being invited to lunch with Max and given a gift bag complete with a signed headshot and Max’s ABC T Shirt designed by the Swiss fan who won the logo contest.

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