By Tim Saunders on
The 27-year-old star kicked off the ConAgra Foods Foundation’s “Full Kids Full Potential” campaign by supplying exclusive “Fight Childhood Hunger” lunch bags –designed by the actress – to the first 500 children who packed shopping bags full of food products donated by the ConAgra Foods Foundation. The idea behind the event was to raise awareness of the increase in demand that foodbanks across the US are currently experiencing, and to reinforce the fact that children do better in school if they are fed well.
“Kids are getting ready to head back to school and it’s important to ensure that they have full stomachs with the balanced meals they need to reach their full potential,” said Coleman. “I hope our efforts today inspire kids across the country to organize their own food drives to help hungry kids.”
The “Fight Childhood Hunger” lunch bags are available for free to schools across America. For every lunch bag requested, ConAgra Foods will donate $1 to Feeding America, up to $50,000.
“Child hunger in America is an invisible problem and The ConAgra Foods Foundation is leading the charge to fight this issue,” said Chris Kircher, president of the ConAgra Foods Foundation. “But it takes more than food to fight hunger which is why the Foundation’s platform, Nourish Today, Flourish Tomorrow, seeks to meet immediate needs as well as find long-term solutions in the areas of child hunger and nutrition education.”
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