Ricky Gervais has given his support to the Sunday Express Care With Kindness campaign.
The actor, who plays the title role in Derek – a sitcom set in a care home – has a special bond with care givers.
“Many of my family are care workers and I know only full well what a tough, challenging, essential and rewarding job it can be,” he said. "It’s so great when such a strong influential voice as the Sunday Express gets behind a universal yet often forgotten issue. If we are lucky, we are all going to be old and I think we need to start treating people how we will want to be treated in their position.
“Awareness is everything and kindness is magic.”
To find out more about the Sunday Express Care With Kindness crusade, click here.