Nichelle Nichols – best known as ‘Uhura’ in Gene Roddenberry’s iconic television show ‘Star Trek’ – has announced her role as a founding celebrity and launch partner of STARPOWER, the largest philanthropic endeavor in social media history, to benefit and support her favorite charities.

Video: Nichelle Nichols - Welcome to StarPower

Nichols, who volunteered with NASA to promote recruitment of women and minorities into the space agency, is joining forces with STARPOWER to harness the power of her fans online to raise funds and awareness for deserving charities that continue those missions she cares so much about. Effective immediately Nichelle Nichols will be hosting fan events, offering giveaways, signings, competitions, and more to fans that follow her through her STARPOWER account.

Fans of Nichelle and of Star Trek can JOIN here.

“Nichelle Nichols is a woman of many historic firsts,” said Terri Hitchcock, CEO of STARPOWER. “She has broken boundaries throughout her entire career. From her role as the first African-American woman to play a non-stereotypical television lead, to her pioneering work in the space program, Nichelle has chosen to take on a new historic undertaking with the launch of STARPOWER. We’re truly honored that she’s chosen to join us.”

“StarPower makes it possible to share with my fans in ways I’ve always wished I could do, said Nichols, speaking from her Los Angeles home. “I’m excited to not only have a closer relationship with my fans than ever before, but to be doing it for my favorite causes.”

Nichols is noted for her dedication to her fans whom she calls ‘many of her best supporters, her cheerleaders, and her very close friends’.

Nichols continues to tour the world, attending conventions and performing on stage for both her own work, and for Star Trek. “I wish I could spend more time with each and every one of them,” says Nichols, “and now, thanks to StarPower, I can.”

Nichols’ charitable recipients include The Technology Access Foundation which works to aid and equip minority students for success in college and life through an education in the sciences and engineering, and the Planetary Society which sponsors projects that will seed innovative space technologies, nurtures creative young minds, and is a vital advocate for our future in space.

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