By on

Actress Rachel Bilson is supporting a new initiative to raise awareness and funds for skin cancer research.

As part of the Glow in the Dark campaign being run by Jergens – the Cincinnati based manufacturer of health and beauty skin care products including lotions, skin cleansers, facial cleansers and moisturizers – Bilson is promoting bottle tanning this summer in an effort to reduce rates of skin cancer.

‘Growing up in Southern California, getting tan was a big part of the culture," she told People.com. "Now being aware of how bad [it] is for your skin, you can still get that look and that glow without harming your body.’

Bilson was the first person to take Jergens’ pledge – “I promise to give up bad tanning habits, practice sun safety, get a safe summer glow, and keep my skin hydrated” – on the company’s website. Now, for every person who signs up and takes the pledge, Jergens will give $1 to the Skin Cancer Foundation.

To take the pledge yourself, click here.

comments powered by Disqus

Latest news

Eric McCormack Honored at Point Honors LA Gala

Eric McCormack Honored at Point Honors LA Gala Oct 19, 2018

More than 400 guests and celebrities filled the Beverly Hilton Hotel to support lesbian, gay, bisexual, transgender and queer (LGBTQ) students at Point Honors Los Angeles. More
More news