Nearly one in four children in this country face each day not knowing whether they will get enough to eat or not. But a new campaign between ConAgra Foods and Feeding America, the country’s largest hunger-relief organization, is seeking to put an end to this sobering reality facing so many of our nation’s children.
In the effort to help bring an end to childhood hunger, Desperate Housewives’ Dana Delany is joining forces with ConAgra Foods for the new Child Hunger Ends Here Neighborhood Rally campaign. The grassroots campaign, running from March through May, encourages neighborhoods, communities, and individuals to unite and host their own rally to benefit Feeding America, which has a network of more than 200 food banks across the nation.
The campaign builds on the ConAgra Foods Foundation’s recent commitment to Feeding America of 10 million dollars over five years, the largest financial donation ever given to Feeding America specifically to fight child hunger.
Suggested neighborhood rally ideas include designating proceeds from a neighborhood festival or picnic, a bake sale, rummage sale, or school carnival as a Child Hunger Ends Here Neighborhood Rally; or hosting a dinner party and asking guests to make a financial donation.
Consumers who visit ChildHungerEndsHere.com to register their neighborhood rally, will get a toolkit with information, suggestions, and tips on pulling off a successful event. Additionally, when consumers purchase select ConAgra Foods products such as Healthy Choice and Peter Pan Peanut Butter between now and the end of May, one meal will be donated to Feeding America, up to 2. 5 million meals.