By Myrlia Purcell on
Eminem has created eight different looks for 64 pairs of limited edition Nike Air Max to be auctioned for charity.
The multi-platinum rapper’s own charity, the Marshall Mathers Foundation, and ninemillion.org will benefit from the auction of the numbered and autographed sneakers.
Ninemillion.org aids refugees around the world, and the Marshall Mathers Foundation helps disadvantaged youth in Eminem’s home state of Michigan. All proceeds will be split evenly between the two charities.
“We’re always looking for new ways to try to raise money and awareness for the foundation, so when Nike approached us we jumped at the chance,” explained Eminem. “When we got the info on ninemillion.org, it made even more sense. Who wouldn’t want to design their own line of Nikes? And to do it for charity makes it that much better.”
The shoes will be available for bidding on eBay and at select Nike stores over a period of four weeks, beginning with an event at NikeTown London on August 31.
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