On Friday, Haley Williams, lead vocalist of the GRAMMY-nominated and chart-topping rock band Paramore, kicked off the 2013 PINKTOBER campaign at Hard Rock Cafe Hollywood Boulevard with a special memorabilia donation.

Hayley Williams Kicks off the 2013 PINKTOBER campaign at Hard Rock Cafe Hollywood Boulevard
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Hayley’s outfit and one of the bicycles ridden in Paramore’s “Still Into You” music video, will now become a permanent part of Hard Rock’s more than 77,000 piece memorabilia collection.

Hayley Williams donates her bike from Paramore's Still Into You music video to Hard Rock's world-famous memorabilia collection at Hard Rock Cafe Hollywood Blvd
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Hayley Williams appears with Sabrina Dupré, Chief Communications & Engagement Officer for The Breast Cancer Research Foundation and James Buell, Director of Music Relations for Hard Rock International
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