On May 23, Jack Johnson, 1% For The Planet Ambassador and business member, will perform at the Boston Calling Music Festival in Boston, MA, kicking off a summer long collaboration with 1% for the Planet, the world’s largest environmental network.
During his 2014 summer tour, Jack will entertain crowds around the globe. He’ll simultaneously raise awareness around sustainable local food systems and plastic free initiatives in his All At Once Village Green, which highlights several environmental nonprofits within the 1% for the Planet network.
Jack Johnson joined 1% for the Planet in 2004, becoming the 50th business member to join the movement. Businesses within the network donate at least 1% of sales annually directly to nonprofit partners to maintain membership, however, this past year Jack went well beyond the required minimum, donating nearly 6% of record royalties and 100% of his net tour income back to environmental organizations. A longtime advocate for the earth, Jack is also an ambassador for the network, raising awareness and encouraging additional organizations, businesses, and individuals to get involved.
From May 23 – September 1, 1% for the Planet will hit the road with Jack, appearing at multiple venues from New York to Hawaii to gain support and raise awareness about 1% for the Planet and Jack’s commitment to local foods, clean water, and a plastics-free lifestyle. 1% for the Planet will attend the following shows:
• May 23 – Boston, MA (Boston Calling Festival)
• May 30 – Cuyahoga Falls, OH
• June 7 – Wantagh, NY (Jones Beach)
• August 1 – Oahu, HI (Wakiki Shell)
• August 23 – Quincy, WA (The Gorge)
• August 28 – Los Angeles, CA
As part of the All At Once Village, Jack Johnson’s tour is collaborating with over 130 community groups that focus on plastic-free initiatives, sustainable local food systems, and other hands-on, grassroots environmental projects. At most Jack Johnson shows, nonprofits from the 1% for the Planet network will be on-site and for every donation made by fans, Jack’s charity, the Johnson Ohana Charitable Foundation, will offer a matching contribution up to $2,500.
“As our 50th member and a longtime ambassador, Jack has always gone above and beyond to encourage individual action to better the environment,” said 1% for the Planet’s Managing Director, Melody Badgett. “We’re excited to be able to partner with him during his summer tour to amplify his work through our network.”
Jack Johnson’s All At Once Campaign was founded in 2008 and aims to empower consumers to connect with nonprofits, take environmental action, and receive recognition for their efforts. Jack empowers people to get involved with a simple mantra: An individual action, multiplied by millions, creates global change.
To learn more about 1% for the Planet’s involvement on Jack Johnson’s tour this summer, click here. To learn more about Jack Johnson’s All At Once Campaign, click here and for a complete list of Jack Johnson tour dates visit JackJohnsonMusic.com.
Source: PR Web