Richard Branson has released a new video in which he celebrates his passion for the planet and explains why he believes everyone around the world should do all they can to help the environment.
“We as people are 100% responsible for protecting the species that remain on the earth,” says Sir Richard. “I am a born optimist, I think it’s a lot more fun to be an optimist. But we have to make our own optimism. If you are in a position to make a difference, you’ve got to spend every waking hour trying to make a difference.”