Vanity Fair announced today that Campaign Hollywood, their annual weeklong celebration leading up to the Academy Awards, will return for its eighteenth year. Vanity Fair Campaign Hollywood 2017 will benefit a different charity each night while highlighting this year’s top films and standout performances.
Vanity Fair and partners Barneys New York, Genesis, Lancôme, and L’Oréal Paris will host events throughout the week leading up to the Oscars. Barneys New York returns for the fourth year as Campaign Hollywood’s premiere luxury retail partner. L’Oréal Paris and Lancôme are returning for their twelfth and fifth years, respectively, as the beauty partners of Campaign Hollywood, while first-time partner Genesis will be the luxury automotive sponsor, providing luxury transportation and experiences for VIP guests to Campaign Hollywood events throughout the week. Dom Pérignon will be the exclusive champagne partner at Vanity Fair’s Campaign Hollywood events.
Vanity Fair Campaign Hollywood 2017 events will benefit charities including St. Jude Children’s Research Hospital, the Roar Foundation Shambala Preserve, the American Civil Liberties Union and more.
“Campaign Hollywood essentially takes over Hollywood the week before the Oscars, not just to celebrate the year’s biggest talents and brightest stars, but also to support a range of amazing charities, which is something we’re especially proud of,” said Vanity Fair Chief Business Officer Chris Mitchell.
Vanity Fair Campaign Hollywood reflects the beauty, art, and excitement of Oscar Week in Hollywood, while spotlighting brands and charities in a way that only Vanity Fair can.
More information soon.