Larry Pollack, Owner and Founder of the rock-western restaurant/bar Saddle Ranch Chop House, and the visionary Founder of P.L.A.Y. (Providing Laughter and Amusement for Youth), will host the annual “Babes On The Bull” Charity Event on Sunday, January 31, 2010 from 12pm-5pm at Saddle Ranch Chop House on the Sunset Strip.

The “Babes on the Bull” event, one of two annual events benefiting P.L.A.Y., is an open-to-the-public event that will turn the traditional notion of a charity fundraiser upside down.

“Babes On The Bull 2010” highlights will include a celebrity-filled red carpet (the “Babes On The Bull 2009” event drew the likes of AnnaLynne McCord, Ian Ziering, David Faustino, Corey Feldman and more), a live auction, cutting-edge entertainment, and L.A.’s hottest girls riding the bull for charity. Attendees are encouraged to bring a new unwrapped toy to the event. All toy, sponsorship, and monetary donations made during the event will benefit P.L.A.Y.

Check out’s exclusive coverage of last year’s event here.

P.L.A.Y. is a non-profit organization that collects new toys, books, and games and distributes them to underprivileged children. P.L.A.Y. also accepts monetary donations that it in turn uses to purchase additional toys, books, and games for donation.

“I am passionate about sharing the good fortune and blessings in my life with children facing various challenges that stand in the way of their ability to simply enjoy their childhood,” says P.L.A.Y. Founder Larry Pollack. “There is no greater joy than seeing children’s eyes light up at the sight of a new toy, and even though that toy can’t change their life circumstances, it is my sincere hope that it can help them escape their troubles if even for a little while.”

Click here to view the video from “Babes on the Bull 2009” as well as other past events benefiting P.L.A.Y.

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