Kate Moss, Henry Holland, Jaime Winstone, Sadie Frost and Dominic West celebrate ten years of the London Eye and raise money for local children’s hospital.



To mark its tenth anniversary the iconic London landmark, The Merlin Entertainments London Eye has launched a bespoke range of London illustrations by some of the UK’s top celebrities, with all proceeds going to Guy’s and St Thomas’ Charity to support the Evelina Children’s Hospital.

From supermodel Kate Moss, to designer Henry Holland and ‘it’ girl Jaime Winstone, some of the country’s most popular faces have put pen to paper to illustrate one of London’s most famous structures, the London Eye. A total of ten celebrities – to aptly mark the attraction’s tenth anniversary – have designed their own one-off prints, which can be bought exclusively at the London Eye from today. All profits from the sales of these personalised images will benefit sick children being treated at the Evelina Children’s Hospital.

The Evelina Children’s Hospital is part of the internationally renowned Guy’s and St Thomas’ NHS Foundation Trust and treats children for everything from routine care, such as having their tonsils out, to specialist treatment, such as a cleft lip and palate surgery and the treatment of heart defects. 

David Sharpe, Divisional Director of London Midway attractions, Merlin Entertainments comments, "These bespoke illustrations are the perfect way to mark the London Eye turning ten and what’s even better, is that we can raise money for one of the capital’s most treasured facilities too.

“We’re celebrating our tenth anniversary and have just welcomed our 37 millionth visitor, so it’s a very exciting time for the London Eye.”

Dr Grenville Fox, Director of Children’s Services at Guy’s and St Thomas’, said: “We’re absolutely delighted that the London Eye has chosen to support the Evelina Children’s Hospital in this exciting anniversary campaign. Since opening its doors, the hospital has treated more than 55,000 young patients a year. The money raised by the London Eye will help us ensure that young patients continue to receive the best quality of care possible.”

The complete collection includes prints from the following:

  • Kate Moss, model
  • Henry Holland, fashion designer
  • Jaime Winstone, actress
  • Sadie Frost, actress and fashion designer
  • Dominic West, actor
  • Samantha Morton, actress
  • Fiona Phillips, television presenter
  • Ben Shephard, television presenter
  • Amanda Mealing, actress
  • Tom Chambers, actor

The bespoke celebrity prints are available from official London Eye shop next to the London Eye for just £5.

Source: LondonEye.com

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