Singer Pixie Lott has donated her anti-bullying anthem ‘Get Weak,’ penned about the pressures of bullying, to raise awareness of BeatBullying's The Big March.

In her new role as ambassador for the charity, Pixie has created a virtual representation of herself – an avatar complete with her trade mark platinum blonde hair and big hazel eyes – which will join 400,000 other supporters on the pioneering protest march. Pixie’s avatar also stars in a poignant music video to accompany the track.

On Monday, November 15, thousands of people – including celebrities, young people, their friends and families, will be marching across fifty websites to ask Government for help to protect children from bullying, violence and harassment. You can join the virtual march on Facebook and Twitter.

“As an ambassador of Beatbullying I know that anyone can be a victim of bullying – it’s not embarrassing!” says Pixie. “Tall or short, skinny or big, they always find something to pick at. Don’t let them win. If you’re determined to make it, you can and you will.”

Pixie’s Big March anthem, ‘Get Weak,’ is available for free download for a limited period in The Big Gig tent at to inspire young people to get involved and ask Government to do more to combat bullying.

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