Tennis stars and teen performers will headline the 2010 Arthur Ashe Kids’ Day on August 28 as part of the US Open.
The Jonas Brothers are returning to AAKD for an unprecedented third time and will be joined by fellow Disney star Demi Lovato, along with David Archuleta, Allstar Weekend, Shontelle and the Bryan Bros Band featuring David Baron. There will also be special guest appearances by Nick Cannon and Olympic Gold Medalist Lindsey Vonn! Performing on the grounds on the Hess Get Pumped Up Festival Stage are rising stars Cody Simpson, Burnham, Alexis Jordan, School Gyrls and Savvy.
Plus see exciting tennis matches and contests with world No. 1 Rafael Nadal, Roger Federer, Andy Roddick, Novak Djokovic, reigning US Open champion Kim Clijsters and wheelchair tennis superstar Esther Vergeer.
Presented by Hess and produced by the USTA, Arthur Ashe Kids’ Day honors tennis legend Arthur Ashe and continues his mission of using tennis as a means to instill in kids the values of humanitarianism, leadership and academic excellence. Arthur Ashe Kids’ Day introduces children of all ages to the great sport of tennis while bringing families together for a fun, interactive experience. A portion of the proceeds from Arthur Ashe Kids’ Day benefits the National Junior Tennis and Learning (NJTL) network. The NJTL was established by Arthur Ashe, Charlie Pasarell and Sheridan Snyder in 1969 with the mission of developing the character of young people through tennis and education. Since then, the NJTL network has grown to include over 550 chapters which serve over 220,000 youth annually. NJTL chapters, which vary in size and scope, can be found in 46 of the top 50 U.S. markets, making NJTL one of the USTA’s largest community-based initiatives. NJTL chapters are supported by the USTA through grants, awards, and various learning opportunities. NJTL participants have the opportunity to take part in a number of core programs, including the Tennis and Leadership Camp, the Arthur Ashe Essay and Art Contest, Arthur Ashe Kids’ Day, Regional Rallies, a scholarship to the annual USTA Community Tennis Development Workshop, and low-cost insurance.
The event will take place at Arthur Ashe Stadium in New York.