Studies show a home improves health and school performance for children, reduces crime and increases potential for higher lifetime wealth. However, one in four households in the U.S. spends more than 30 percent of income on housing and may struggle to afford basic necessities, such as food and clothing. Homes are the foundation for our futures, yet adequate housing is not accessible for many.
As part of a national cause movement this April, Habitat For Humanity joins Habitat Humanitarians and design stars Jonathan and Drew Scott to begin construction on two new homes in partnership with Nashville locals and hardworking moms Ashlee and Amanda. To launch the second-annual Home is the Key campaign, the Scott Brothers will help build homes alongside each of these families.
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Home is the Key will also highlight the critical need for affordable housing in the U.S. with other activations throughout the month. Habitat will gather corporate partners and passionate social advocates to spread the word with a variety of other ways to join the cause this spring.
Consumers can support Habitat’s efforts by purchasing products from participating partners, sharing #HomeIsTheKey on social media, or donating at habitat.org.
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