Robin Hood, The Black Eyed Peas, Chase, DAS Communications, NYC Department of Parks & Recreation, and the Central Park Conservancy are pleased to announce a rain date for The Black Eyed Peas live concert in Central Park, called the Concert 4 NYC, on Friday, September 30, 2011. The previous concert scheduled for June 9th was canceled due to extreme weather conditions.
Individuals who won or purchased tickets for the June 9th concert who want to attend the September 30th show should watch for an email with instructions on how to claim replacement tickets for the concert. A small number of VIP tickets will be available for sale through blackeyedpeas.robinhood.org.
“We are so thankful to Robin Hood, the City of New York, Central Park Conservancy and Chase for allowing us to reschedule this special experience in Central Park,” said will.i.am. “We were sad beyond words that our last show was canceled and we weren’t able to perform for this city and help people in need.”
The concert will benefit Robin Hood and its mission to fight poverty in New York City, and fund the creation of three new sites for The Black Eyed Peas’ Peapod Academies in New York City.
“I was devastated when the Concert 4 NYC was canceled. This was the biggest show we had ever prepared for and we felt horrible for all the fans who waited in the rain,” said Fergie. “We have nothing but love for New York and are thrilled that we found a new date to not only help fight poverty in NYC, but to perform a once in a lifetime show for our fans.”
“This is a story about not giving up,” said David Saltzman, Executive Director of Robin Hood. “Robin Hood will never stop fighting poverty and fighting for New Yorkers in need. We never stopped trying to hold this historic event, because it will raise funds and importantly – awareness – about the extent of poverty in our city. Few New Yorkers realize that 1.8 million of their neighbors are living in poverty. Robin Hood, the City of New York, the Central Park Conservancy, DAS Communications, The Black Eyed Peas and Chase all worked exhaustively to find another date for the Concert 4 NYC. We especially want to thank Chase for their extraordinary generosity in sponsoring the rain date. In terms of corporate citizenship, there is no finer example than our friends at Chase. All I can say is that they get it, and New York City and Robin Hood are fortunate to have them as a partner.”
This will be the first live concert in Central Park for the six-time Grammy-award winning group.
The concert will raise funds and awareness for Robin Hood, a public charity targeting poverty in New York City by funding and partnering with the best and most effective programs. Robin Hood’s grants and guidance support food pantries, homeless shelters, health clinics and provide work-force training for impoverished New Yorkers in the five boroughs. As part of the partnership with The Black Eyed Peas, Robin Hood will fund the opening of three Peapod Academies in New York City over the coming years, which will support disadvantaged youth in New York City by providing music and artistic education, such as music engineering and mixing and video editing, among other opportunities.
“We are extremely honored to bring this concert to the people of New York and to help benefit New Yorkers in need,” said Gordon Smith, CEO of Chase Card Services. “We are a New York-based bank and feel a deep responsibility to help the community. On behalf of our 220,000 employees around the world – including 25,000 in New York City – we would like to thank Robin Hood for the extraordinary work they do; thanks to New York City and the Parks Department for allowing this magical event to take place and to The Black Eyed Peas for being a force for positive change in our city.”
This is a ticketed event – all concert goers must have a ticket to enter and backpacks and other carry along items are not permitted. The 54,000 free tickets that were previously distributed via random giveaway will be available for redistribution to the original contest winners. Winners will receive an email from Eventbrite with detailed instructions. Any and all remaining free tickets will be available to persons who previously registered to win. These contest entrants also will receive an email with detailed instructions from Eventbrite. A small number of VIP tickets will be available for sale through the same website. Tickets are limited to ensure the safety of all fans attending the event.
“Live music has a rich tradition in Central Park and we are pleased to add The Black Eyed Peas to a list that already includes Barbra Streisand, Elton John and Sting, among many others,” said Parks & Recreation Commissioner Adrian Benepe. “This free concert on the historic Great Lawn celebrates the best of New York City and will help Robin Hood continue its work to fight poverty.”
As the exclusive radio partner, Clear Channel will promote the concert on-air and online through ticket giveaways and public service announcements across five of Clear Channel’s New York City Stations: Z100, 103.5 KTU, Q104.3, 106.7 Lite FM and Power 105.1, as well as iHeartRadio.com, the website for Clear Channel’s industry-leading digital radio service.
As a supporting sponsor, Calvin Klein Collection has pledged to donate 10% of the proceeds from all purchases made at the brand’s iconic flagship store, located at 654 Madison Avenue, beginning Friday, September 30th through Wednesday, October 5th, to benefit Robin Hood’s commitment to aiding the 1.8 million New Yorkers living in poverty.
Throughout the concert, music lovers will be encouraged to donate to Robin Hood via text message. For more information on the concert, ticket availability and to donate, please visit www.robinhood.org.
As the exclusive ticketing partner, Eventbrite is again donating all ticketing and entry management services for the concert. Eventbrite’s online ticketing service managed all ticketing for the June event: online sales, payments and ticket-taking and the Eventbrite team was on site, scanning tickets at the gates. On June 9th, Eventbrite’s system was also used to quickly broadcast messages about the concert delays and cancellation to all 60,000 participants.