It’s Time Kids is an Urban Born program to get inner-city youth on the right track mentally and physically. Their motto is "Fatten our brains and not our bodies. And focus on the three “E’s”: education, eat right, & exercise. It’s time to say ‘No’ to childhood obesity and ‘Yes’ to education. It’s time to get in shape and eat right. Our young people are our future. By preparing them mentally and physically, we are preserving our future."

It’s Time Kids organization brings fun learning through music and entertainment to the educational system.

Ambassadors include Master P and Romeo.


Celebrity supporters 2

It's Time Kids has received support from the following celebrities listed on this site:


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