“Problem” and “Break Free” singer Grande snagged the title over tough competitors, including Ellie Goulding, Elliot Page, and Carrie Underwood, among others. Pop-punk drummer Hurley triumphed over No Doubt's Tony Kanal and Blink-182′s Mark Hoppus as well as Thomas Dekker, Jason Mraz, and more.
Grande went vegan after watching Forks Over Knives, from which she learned how unhealthy cow’s milk is for humans, and now that she knows more about the meat industry, she’s quick to point out on Twitter that factory farms are “beyond horrifying … shocking, disgusting, and heartbreaking.”
Hurley, a vegan since the age of 16, credits the hardcore music scene with first exposing him to the horrifying conditions of factory farms and inspiring him to embrace the “ethical concept” and make the ethical “choice and decision” to go vegan—part of his overarching desire to make the world a better place.
“When you realize that you can change yourself in such hugely important ways,” he says, “you start to realize, what can’t you change?” After going vegan, Hurley went from being a vegetable-hating kid to the health-conscious, fitness-minded musician he is today.
This year’s runners-up are America’s Worst Tattoos star Megan Massacre — a longtime peta2 collaborator who says, “It makes me feel good knowing that I can enjoy food just as much as the next person but I didn’t have to kill an animal to eat it” — and Blink-182′s Travis Barker, who states, “It’s 2014, we have so many other delicious options without having to hurt any animals.”
peta2 — whose motto reads, in part, that “animals are not ours to eat” — previously awarded the title of Sexiest Vegetarian Celebrity to such stars as Zendaya, The Wanted's Jay McGuiness, Kristen Bell, Davey Havok, Gabe Saporta, and Christofer Drew, among others.