In celebration of Mother’s Day, hundreds of corporate and community leaders, celebrities, experts, and every day moms and dads gathered at the New York Times Center to kick off the Global Mom’s Relay with the fourth annual Moms +SocialGood event on May 5, 2016.

This yearly, one-of-a-kind event celebrates the power of moms and families, as well as the role of social media in improving the quality of life for children across the globe.

The theme for this year’s Moms +SocialGood event – “What do you wish were true for every child, everywhere” – brought to light some challenges faced by children and families with unmet needs, and the uniting desires to see children succeed and mothers be empowered."

Panels featuring experts and influential speakers such as Ambassador Samantha Power, Christy Turlington Burns, Amanda Peet, Kimberly Williams-Paisley, David Muir, Nigel Barker, Juju Chang, Thon Chol, Mari Malek, Lynda Lopez, Alaa Murabit, Dr. Richard Besser, and many more provided insight and guidance on how everyone can turn small actions into successful solutions for creating a better world and a brighter future.

The Global Mom Relay, which takes place from May 4 – June 17 2016, is a charitable social media movement that raises funds for the improvement of children’s health and wellbeing through such non-profit organizations as Nothing But Nets, Shot@ Life, Girl Up, Peace Corps Let Girls Learn Fund, and U.S. Fund for UNICEF. The movement is driven by the publication of personal stories from community leaders, influencers and every day moms and dads.

This movement allows women of all abilities to act as leaders within their communities. “When [women] feel there is a role to play and an opportunity to engage, there are no limitations,” said Christy Turlington Burns, founder of Every Mother Counts.

All women are encouraged to participate through social media sharing and buzz generation using the hashtag #GlobalMomsRelay and #JNJ. Sharing and engagements directly result in charitable donations, giving everyone the opportunity to change lives and support families lives one social media post at a time.

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