Chegg Inc., the Smarter Way to Student, in partnership with truth, one of the largest and most successful national youth tobacco prevention campaigns, today announced that one U.S. college or high school campus can win a once-in-a-lifetime visit from Liam Payne, former member of One Direction and award-winning artist.
Beginning today, high school and college students can vote for their school to win this on-campus experience through an online contest. Liam Payne will take over the classroom to host an exclusive Q&A with students, giving them insight in to his experience rising to global fame in one of the most successful pop groups and his transition to a solo artist. Student’s at the winning school will also be treated to a private concert from Liam, as he performs a selection of his hit records.
Chegg will also award the winning school the $10,000 David B. Goldberg Music Grant for the music department at their school.
“Music and the arts are so vital to campus life, and I am delighted to be part of CheggMusic101, to highlight its importance,” said Liam Payne. “And it’s great to do this in partnership with truth, since they share the facts about tobacco and encourage young people to use their creativity to make an impact on the issue in their communities,” said Payne.
Students attending high school or college in the contiguous 48 states can begin nominating their campus today for a chance to win the experience. To do so, students simply visit www.chegg.com/play/music101 and vote for their school. The school with the most student votes will win the visit from Liam Payne. Students can earn additional votes by coming back to the website weekly and interacting with content from Chegg, truth and Liam Payne.
#CheggMusic101 with Liam Payne is presented by truth. It is the latest in Chegg’s ongoing series of music classes brought to students across college and high school campuses nationwide. Previous CheggMusic101 events included top-artists like Shawn Mendes, Steve Aoki, Rachel Platten, Kaskade, Macklemore & Ryan Lewis, Taylor Swift, and Ed Sheeran.
“Over the past 6 years, CheggMusic101 has become Chegg’s premier online competition to engage young people in music and support the arts on campus,” said Mitch Spolan, Executive Vice President for Marketing Services at Chegg, “Liam Payne is an amazing artist and we are thrilled to have his participation, especially in support of truth.” said Spolan.
To learn more about the contest and nominate a school, visit: chegg.com/music101.
To learn more about how to join truth and become part of the generation to end tobacco for good, visit: thetruth.com.