David and Victoria Beckham are spearheading this year’s Sport Relief campaign.

The whole Beckham family have created a series of one-off designs with the hope of inspiring the nation to rise to the challenge for Sport Relief 2010– and they’re about to fly off the shelves at Sainsbury’s and TK Maxx where they’re now exclusively on sale.
As part of the series of T-shirts, David took a distinctive self portrait showcasing his renowned football skills. Even Brooklyn, Romeo and Cruz joined in the creative process, armed with spray cans and a blank canvas, to create a unique one off Beckham family collaboration.

Speaking about his family’s involvement in the campaign, football Legend David Beckham said: “‘Victoria and I are excited to be involved with Sport Relief again this year. Our family had a great time designing the T-shirt range and we hope it will raise much needed funds for many important causes. The most important thing is that the money raised will make a genuine difference to people’s lives.”

The T-shirts are all made with 100% Fairtrade Certified cotton and all net profits from the sale of the t-shirt range will go towards helping people living unimaginably tough lives both across the UK and the world’s poorest countries.

Also taking part in this year’s campaign will be David Walliams, who will cycle the length of the UK, The One Show’s Christine Bleakley, who will be water-skiing across the English Channel, and Blue Peter’s Helen Skelton, who will attempt to become the first woman to sail the Amazon river in a kayak. James Corden will host a BBC TV special on March 19, and other stars involved in the campaign include Jenson Button and Fearne Cotton.

To find out more, visit the Sport Relief website.

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