Australian model Miranda Kerr has announced that she is a global ambassador for Earth Hour 2011.

“Each of us has a responsibility for the sustainability of our planet and each of us can make a difference if we choose to do so,” says Miranda, the wife of Orlando Bloom “I am pleased to be a global Ambassador for Earth Hour this year and I personally will be participating in Earth Hour on 26 March 2011, and will continue to adopt sustainability practices thereafter in my everyday life. Together we can make a difference.”

Earth Hour is a global annual event created by the WWF that asks households and businesses to turn off their non-essential lights and electrical appliances for one hour to raise awareness towards the need to take action on climate change. Miranda joins present and previous ambassadors for Earth Hour including Archbishop Desmond Tutu, UN Secretary-General Ban Ki Moon, actress Cate Blanchett, Brazilian supermodel Gisele Bundchen, Sir Tom Jones, Coldplay's Chris Martin, Edward Norton and many more.

Earth Hour has grown from a single event in Sydney, Australia, in March 2007 to a global phenomenon that will change the way the world sees climate change.

“Every individual has the power to achieve change in their daily lives,” said Andy Ridley, Co-Founder and Executive Director of Earth Hour. “Miranda Kerr’s commitment to switch off the lights for Earth Hour, and go beyond the hour to take lasting action, is a great example of how we can all make changes that will have a positive impact on our planet.”

Find out more about Earth Hour 2011 here.

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