By on

Actor and UNICEF ambassador Selena Gomez has been bringing attention to a rising crisis in the Sahel region in west and central Africa, where drought-caused crop failure across several countries means a severe scarcity of food.

UNICEF says the lives of up to a million children are at risk throughout Senegal, Mauritania, Mali, Burkina Faso, Niger, Nigeria, Chad and Cameroon. With a famine looming, malnourishment makes the children more vulnerable to disease, dehydration and pneumonia.

Besides recording a public service announcement, asking for individuals to donate ten dollars to UNICEF to aid in the supply of much needed food, Gomez turned to social media for help.

Gomez asked her 11 million Twitter followers to spread the word and to tag UNICEF USA on Facebook. Then she held a contest where fans could post photos that demonstrate support for SahelNOW, for a chance to become her Facebook and Twitter icon for a week.

“It’s really urgent right now, so I want to be extremely vocal,” says Gomez. “Together with UNICEF we can save so many kids’ lives. Every little thing counts. Whether it’s volunteering or donating or even just telling people, it’s as simple as that.”

Actor and activist Mia Farrow, a long time UNICEF Goodwill Ambassador, also made a PSA about Sahel following her visit to the region earlier this year as UNICEF and partners have been gearing up for the peak of the crisis.

“I’ve seen mothers watching their babies dying of starvation. For those children who survive, malnutrition will permanently damage their minds and their ability to grow,” said Farrow. “It’s almost impossible to imagine a million starving children. Try not to think of one million children. Think of one child who needs help right now.”

Please share this page:

comments powered by Disqus

Latest news

Vivienne Westwood and Pamela Anderson Name PETA US VP Winq's Activist of the Year

Vivienne Westwood and Pamela Anderson Name PETA US VP Winq's Activist of the Year Dec 9, 2016

It was a ballroom full of gay hunks, but Pamela Anderson drew the loudest catcalls as she and Vivienne Westwood named PETA US Vice President Dan Mathews Activist of the Year at Winq magazine’s Men of the Year Awards in London this week. More
More news