The UNICEF Tap Project is a public service campaign that aims to draw attention to this serious issue and encourage the public to take action to reduce the numbers of children dying daily from waterborne illnesses, the second-highest cause of preventable childhood deaths in the world.
“As you know, I’m part of this year’s Celebrity Tap Project for UNICEF,” she says on the video. “Myself and many others are collecting our tap water and putting it in these fancy bottles for you guys to win. So I wanna make a quick video to show you guys that we are filling up these bottles with my tap water – this is my home – and I want to thank you guys so much for helping kids all over the world.”
Celebrity supporters – including Adrian Grenier, Dwight Howard, Rihanna, Taylor Swift and Robin Williams – will bottle their own tap water from their homes for a sweepstakes benefiting the UNICEF Tap Project. Supporters of the UNICEF Tap Project can enter to win a limited-edition “Celebrity Tap Pack,” a one-of-a-kind case of custom-made water bottles featuring tap water from the homes of each celebrity advocate, all the while raising vital funds for UNICEF’s clean water and sanitation programs.
Supporters can enter to win the Celebrity Tap Pack with every $5 donation made through April 30, 2011 at 11:59:59 ET. All funds raised will support UNICEF’s clean water and sanitation programs in Togo, the Central African Republic and Vietnam. Supporters can learn more about the celebrities’ involvement with the campaign here.
Watch Selena’s video here.