The US Tennis Association (USTA) has announced that pop-vocal sensation The Wanted, chart-topping singer Carly Rae Jepsen, special guest performer Owl City, teen quartet Mindless Behavior and X Factor star Rachel Crow will team up with current world #1 Roger Federer, reigning US Open Champion Novak Djokovic, U.S. #1 men’s singles player John Isner, three-time US Open Champion Kim Clijsters and Mardy Fish – as well as Serena Williams – at the 17th Annual Arthur Ashe Kids’ Day Presented by Hess Saturday, August 25 at the USTA Billie Jean King National Tennis Center in Flushing, N.Y., from 9:30 a.m. – 4p.m.
Hosted by AAKD alumnus Jordin Sparks and TV personality Quddus, the popular full-day tennis and music festival for children and adults alike features interactive games, musical entertainment and tennis activities. Arthur Ashe Kids’ Day Presented by Hess will kick off the 2012 US Open, which runs from August 27 – September 9.
From 9:30 a.m. – 12:30 p.m., kids and their families can enjoy an exciting schedule of free tennis games, live music and attractions taking place throughout the grounds of the USTA Billie Jean King National Tennis Center. Inside Arthur Ashe Stadium from 1 p.m. – 3 p.m., the live tennis and music show will feature fun exhibition matches and skills competitions with Roger Federer, Novak Djokovic, John Isner, Kim Clijsters, Mardy Fish and other top athletes and celebrities including New York Rangers star Brad Richards, with musical performances by The Wanted, Carly Rae Jepsen, Owl City, Mindless Behavior and Rachel Crow.
Arthur Ashe Kids’ Day benefits the National Junior Tennis and Learning (NJTL) network. The NJTL was established by Arthur Ashe, Charlie Pasarell and Sheridan Snyder in 1969 with the mission of developing the character of young people through tennis and education.
Since then, the NJTL network has grown to include over 550 chapters which serve over 220,000 youth annually. NJTL chapters, which vary in size and scope, can be found in 46 of the top 50 U.S. markets, making NJTL one of the USTA’s largest community-based initiatives. NJTL chapters are supported by the USTA through grants, awards and various learning opportunities. NJTL participants have the opportunity to take part in a number of core programs, including the Tennis and Leadership Camp, the Arthur Ashe Essay and Art Contest, Arthur Ashe Kids’ Day, Regional Rallies, a scholarship to the annual USTA Community Tennis Development Workshop and low-cost insurance.
Stadium show tickets are on sale now through Ticketmaster (1-866-OPEN-TIX), usopen.org and at the USTA Billie Jean King National Tennis Center box office. American Express is the official card of Arthur Ashe Kids’ Day. General admission promenade tickets cost $10 and loge tickets are $20. Arthur Ashe Kids’ Day will be broadcast nationally by CBS on Sunday, August 26, from 12 p.m. – 1:30 p.m (ET). Kids 12-and-under with stadium show tickets will receive a free Arthur Ashe Kids’ Day hat from the USTA and Hess on a first-come, first-served basis.
“We are thrilled to kick off the 2012 US Open with the 17th annual Arthur Ashe Kids’ Day presented by Hess featuring the most popular names in sports and entertainment today,” said Gordon Smith, USTA Executive Director and Chief Operating Officer. “The event holds a long-standing history of providing a day of fun-filled family activities as attendees celebrate the life of Arthur Ashe and his mission to empower children of all ages through tennis.”
Over the years, Arthur Ashe Kids’ Day has featured many of music’s biggest acts including Justin Bieber, Rihanna, Jonas Brothers, Demi Lovato, Sean Kingston, Britney Spears, Ne-Yo, Gavin DeGraw, Jessica Simpson, Backstreet Boys, Cody Simpson, Bow Wow and Hanson.
Find out more about the sold out event here.