Eastman Kodak Company has announced the beginning of its celebrity charity auction benefitting the Alzheimer's Association.

The latest innovation from the KODAK Picture Kiosk – PYNK Smart Print System – not only holds memories, but with your assistance, can help preserve the memories of loved ones. KODAK PYNK Smart Print Ready frames signed by celebrities who attended Maria Shriver's Women’s Conference are currently available for auction with all proceeds benefitting the Alzheimer’s Association at www.eBay.com/KODAK.

If you are in New York City, the 17 celebrity-signed frames will be on display from November 30 – December 10 at the Real Simple/Kodak pop-up store at 10 W. 49th Street in Rockefeller Center. The online auction will end on December 10, 2010 at 11:59 p.m. EST.

Celebrities involved include Al Roker, Arnold Schwarzenegger, Billie Jean King, Bob Harper, Deepak Chopra, Geena Davis, Goldie Hawn, Holly Robinson-Peete, Jane Fonda, Jane Goodall, Jane Lynch, Jessica Simpson, Laila Ali, Leeza Gibbons, Rodney Peete, Sally Field, Sarah McLachlan and many more.

“We are delighted to support the Alzheimer’s Association by auctioning off our new Kodak PYNK frames with celebrity signatures,” said Nicoletta Zongrone, general manager of Retail Systems Solutions and vice president, Eastman Kodak Company. “We hope this auction raises funds to help such a wonderful cause.”

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