Play For Life – the cross-media marketing platform backed by Clear Channel and Universal Music – wants you to meet your favorite stars and help charity.
This spring, Play For Life has teamed up with City of Hope – a global leader in cancer research and treatment – for a fantastic new celebrity charity auction. Play For Life is raising funds for pioneering cancer research as well as City of Hope’s music therapy program, which uses the power of music to enhance health and well-being for cancer patients – including teens and children battling the disease.
You can help City of Hope find a cure by bidding on a series of once-in-a-lifetime music experiences. Some of the artists taking part include Justin Bieber, Coldplay, Jennifer Lopez, Keith Urban, Lady Antebellum, Linkin Park, Taylor Swift, Rihanna, Rascal Flatts, New Kids On The Block, Enrique Iglesias, Carrie Underwood, Colbie Caillat, Bret Michaels, Barry Manilow, 3 Doors Down and many more.
To find out more and start bidding, click here.